Pterrarium Branding & collateral

Pterrarium is a company that makes cactus and succulent terrariums from thrifted glassware.

The company name allowed for a playful illustrated logo that tied together the portmanteau. The color choice references the green of the cactus and succulents in the products and a classic “dino green” familiar to all. The logo and mark were then applied to several packaging and merch items.

Alternative logo

Branding collateral